For the last few months, I have basically been in a cave.
On the outside it looked like “planner season as usual.” Orders going out. Emails coming in. Social posts. Real life.
On the inside, every spare hour was being poured into one question:
How do I take what MY PA does on paper and turn it into a proper business system that lives in Notion.
I thought it would be simple. A few databases. Some views. A nice dashboard.
It wasn't simple.
At several points I seriously considered walking away from it and pretending I never started.
The idea that would not leave me alone
For years, I have watched customers use the MY PA Planner as their weekly control centre. They plan their goals, block their time, review their weeks and actually move things forward.
But there was always this gap.
They were still running the business in their head. Leads. Client work. Invoices. Content. Ideas. To-dos. All in mental tabs.