Simple Business Plan Template for Small Business
This simple business plan template gives you a clear structure for outlining your business idea, offer, customers and next steps. It is designed for small business owners who want a plan that is practical and easy to follow.
What is a simple business plan?
A simple business plan is a shorter format that captures the essentials. What you sell, who you sell to, how you deliver it, how you market it and what you need to do next. It is a strong starting point before expanding into a full plan.
How to use this template
- Start with your offer and who it is for
- Write 3 to 5 key goals for the next 90 days
- List the projects required to hit those goals
- Add basic money assumptions, expected income and key costs
- Review weekly and keep it updated as you learn
What to include
- Business overview and goals
- Offer or services and pricing approach
- Target customer and problem solved
- Simple marketing plan and channels
- Costs, cash flow and basic projections
Examples and guidance
If you want to see how other small business plans are structured, use these examples as a reference. View small business plan examples.
Related templates and tools
- Business Model Canvas Template
- Business Proposal Template
- Cash Flow Template for Small Business
- Business Budget Template
- Financial Projections Template
Tip: start simple, then deepen the plan. A clear structure is more useful than a long document that never gets updated.
FAQ
What is a simple business plan?
A simple business plan is a shorter planning format that outlines the essentials, including what you sell, who you sell to, how you deliver, how you market, and your next steps.
What should I include in a simple business plan?
Include a business overview, your offer and pricing, target customer, basic marketing plan, key goals for the next 90 days, and a simple view of costs and cash flow.
Should I use a business model canvas or a simple business plan first?
Many small businesses start with a business model canvas for a one page overview, then expand into a simple business plan for goals and follow through. Related page: Business Model Canvas Template.
Where can I find small business plan examples?
You can use small business plan examples as a reference for structure and clarity. Related page: Small Business Plan Examples.
What finance templates should I use alongside a business plan?
Most small businesses benefit from a cash flow template, a business budget template and basic financial projections. Related pages: Cash Flow Template, Business Budget Template, Financial Projections Template.