Business Launch Checklist: 10 Steps Before You Start
Launching a business is exciting, but it can also feel like there’s a hundred things pulling at your attention. The truth is, you don’t need to do everything at once. What you need is a simple checklist that keeps you focused on the essentials.
This guide walks you through the 10 key steps every entrepreneur should tick off before, during, and right after launch. Follow them and you’ll avoid overwhelm, save money, and move with confidence.
Step 1: Validate your idea
Don’t build in the dark. Talk to potential customers, run a quick survey, or test a simple landing page. You’re checking one thing: will people pay for this?
Step 2: Define your audience clearly
Who are you selling to? Be specific, not “everyone.” Write down their needs, frustrations, and what they value most.
Step 3: Clarify your offer
Package your product or service so it’s easy to understand and buy. One core offer is better than five confusing ones at launch.
Step 4: Set simple pricing
Start with a straightforward model. Think: product price, hourly/day rate, or package fee. You can refine later.
Step 5: Cover your basics
Register your business (where needed), set up a business bank account, and get the right insurance or compliance pieces in place.
Step 6: Create your online presence
At launch, a simple landing page, email, and social profile are enough. You don’t need a full website yet unless your model depends on it.
Step 7: Prepare your marketing plan
Pick 1–2 channels (not 6). For example: Instagram + email, or LinkedIn + networking. Consistency beats complexity.
Step 8: Get your money organised
Even at the start, track your cash in and out. A simple spreadsheet or toolkit is enough — the habit matters more than the tool.
Step 9: Write your one-page plan
Keep your strategy clear and actionable. If you haven’t yet, grab our free One-Page Business Plan Template — it’s the simplest way to stay focused.
Step 10: Launch with intention
Don’t overcomplicate it. Share your offer, talk to real people, and aim for your first 10–20 customers. That momentum matters more than the perfect launch.
What to do after launch
Review your numbers. What came in, what went out, what’s your runway?
Gather proof. Testimonials, screenshots, early feedback , these become your marketing assets.
Plan your next 30 days. Use a weekly planner (like MY PA) to stay consistent and accountable.
Ready to go beyond the checklist?This launch checklist will get you moving with clarity and confidence. But once you’ve ticked off the basics, the real work begins , building momentum, keeping finances on track, and turning your idea into something sustainable.
That’s exactly what the Business Starter Kit was designed for. It gives you the templates, financial tools, and 30-day roadmap you need to go from launch to growth with confidence.
